Let’s be honest, homes aren’t flying off the market like they were a year or two ago. If you’ve been watching your neighbor’s “For Sale” sign linger longer than usual, you’re not imagining things.
In places like Ascension Parish and East Baton Rouge, we’re seeing homes take a little more time to sell. Buyers are more cautious, interest rates are hovering just below 7%, and sellers can’t just toss a sign in the yard and expect multiple offers in 24 hours anymore.
But here’s the good news: homes are still selling. And with the right strategy, yours can stand out and sell quickly, even in a slower market.
Understand Today’s Buyer
The 2025 buyer is more selective. They’re crunching the numbers on monthly payments, and they’re looking for homes that feel “worth it.” That means clean, updated, priced right, and move-in ready. Emotion still plays a role. They’re not just buying a house. They’re imagining their life there.
So, let’s help them fall in love.
6 Smart Ways to Stand Out
1. Price It Right – Right Away
Overpricing is one of the biggest mistakes sellers make in this kind of market. If your home is priced too high, it can sit. And the longer it sits, the more buyers wonder, What’s wrong with it?
Work with a local agent (like a Town & Parish agent!) to run a comparative market analysis and land on a strategic price from day one.
2. Make a Killer First Impression
Curb appeal is real. Whether it’s trimming the hedges, pressure-washing the driveway, soft washing the roof, or giving your front door a fresh coat of paint, that first look matters. It’s like a handshake; you want it to be confident and inviting.
3. Do the Pre-Work
Small updates make a big difference. Swap outdated light fixtures, update cabinet hardware, touch up scuffed paint, and deep-clean everything. Even better? Consider a pre-listing inspection to get ahead of any surprises that might scare a buyer off later.
Need help with vendors or a checklist? Let me know.
4. Stage to Sell
You don’t need to go full HGTV to make your home look amazing. Sometimes, it’s as simple as rearranging furniture to open up a room, removing bulky items, or adding a touch of greenery.
Staged homes often sell faster and for more money. Want a quick DIY staging checklist? I’ve got one!
5. Don’t Skimp on Photography
Your home’s first showing is on a screen. 📸
Professional photography is a must. Video walk-throughs and drone shots can make your home pop, especially if it has a unique layout or big backyard.
Every listing I market includes professional visuals. See some examples here.
6. Be Flexible
If a showing pops up last minute, say yes if you can. Keep things tidy, stay open to feedback, and remember: it only takes one right buyer.
What Not to Do
- Don’t hang onto last year’s market mindset
- Don’t overprice because “you need to get XX out of it”
- And please don’t DIY your marketing. That’s where I come in
Final Thoughts
Yes, the market has slowed, but that doesn’t mean your home can’t shine. The homes that are priced well, prepped right, and marketed like pros are still selling.
And yours can too.
Ready to Stand Out?
If you’re thinking about selling, let’s chat. I’ll help you build a game plan that makes sense for this market, not last year’s.
👉 Click here to schedule your no-pressure seller consult
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